| Pay Per Click |
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| Written by Administrator | |
| Saturday, 22 November 2008 | |
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Most of us don’t know what PPC is all about? Well, Pay per click (PPC) is an advertising technique used on websites, advertising networks, and search engines.
The goal of any advertising campaign should be to bring in more money from the campaign than it costs to run it. Our goal is to reduce the cost and bring in more sales, lead or clicks which is increasing in ROI (return on investment).
· We search for good keywords related to your company – Advertise on a large number of relevant search phrases. Advertise on the terms used to describe your products, the product names, product codes, and the questions a prospect might type into a search engine that your services answer, and more. · Galaxy Web Services Build unique ads for each search phrase. – We spent hours and hours to create text ads for each search phrases relevant to your business rather than creating one ad for all of your search phrases, but the extra work will definitely be rewarded. Because, Ads relevant to the search phrase receive more clicks, which mean more targeted traffic, in turn increase in CTR. So, in some cases paying less per click for generating a lead. · Correct Page targeting – We send visitors to the most appropriate page of your website. While running campaign we place an ad for a specific product within your online store, as sending visitors to the home page mostly frustrated them and it will increase the chance they will hit Back button and leave the site. Page targeting is very important and we take care of that. · Track the results – Spending money without measuring the return on investment is not a good business practice. We keep tracking your reports. And, we provide manually made format of reports for your better understanding of results of your various PPC (pay per click) programs into one easy to manage interface.
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| Last Updated ( Sunday, 21 November 2010 ) |




